The Infrastructure
Behind Intelligence

Farah is a highly acclaimed Chief Legal Officer due to her 23 years’ experience in the Middle East where she has been instrumental to the growth and success of prominent development companies including Omniyat, Al Mazaya Holdings (Publicly listed - Dubai, Kuwait and Qatar) and has worked for the region’s most prominent leaders and visionaries which include the Ruler of Dubai and the Crown Prince of Saudi Arabia.

Farah has been a C – level executive for the regions’ most prominent entities including Engineers Office, Omniyat, Dubai Holding and The Public Investment Fund of Saudi Arabia.

Farah has led government to government transactions for and on behalf of the Government of Dubai, Government of Oman, Kingdom of Saudi Arabia, Emirate of Ajman and has represented investment and quasi- government entities in the GCC region.

She is known for her strategic, commercial and execution ability, her ability to structure, grow and list billion-dollar entities, motivate and lead strong teams and provide clear and focused legal, strategic, corporate and investment support across all industry sectors.

She is fiercely passionate about Tech, Web3 and a decentralized future. She strongly believes and supports the UAE’s vision to be the global leader in the startup eco-system, Web3, crypto and blockchain and is excited to contribute to this space.

Awards include: 100 Most Influential People in Dubai (Arabian Business 2023 & 2024). 50 Most Powerful Women Leaders (Arabian Business 2024), Inspiring Female Business Leaders (Arabian Business 2022), Women of Influence in the Arab World (CEO Middle East 2021), Future Leaders (Arabian Business Leadership Summit 2023), General Counsel of the Year (Middle East Legal Awards 2020), Woman of the Year (Big Projects Middle East– 2019), Legal CEO of the Year (CEO Middle east 2019), General Counsel of the year (Oath Middle East Legal Awards 2019).

Sher is a seasoned professional with extensive global experience in strategic finance, accounting, audit, and business development. With a career spanning senior C-suite and Director level roles across Europe and the Middle East, Sher has consistently demonstrated expertise and leadership in complex financial environment.

Sher played a pivotal role in the IPO process of Phoenix Group, showcasing his ability to navigate the intricate requirements of public offerings and capital markets. His strategic insight and financial acumen were instrumental in steering the company through a successful transition to a publicly traded entity.

In his role as Group CFO for Europe’s largest hedge fund platform, his tenure was marked by the implementation of innovative financial strategies and rigorous financial oversight, contributing significantly to the platform’s market leadership. Previously, Sher served as a Director at KPMG’s Norwegian Head office in Oslo.

At KPMG, one of the world’s leading accounting firms, he led major audit and consulting projects, delivering high-value solutions to a diverse portfolio of clients within a host of sectors including energy, tech and financial services.

Sher is a Qualified Chartered Accountant from both the Irish and English Institutes and an alumnus of the London School of Economics.

Omar Maursy is a senior operating and strategy executive with more than two decades of experience scaling businesses and driving performance across emerging and developed markets, with deep expertise spanning financial services, technology, data, and digital infrastructure.

As Chief Operating Officer of Phoenix Group, Omar is responsible for translating strategy into execution across the Group’s global operations. He oversees operational scale-up, performance optimization, and the expansion of Phoenix’s digital infrastructure footprint across key markets, supporting the company’s evolution from a leading Bitcoin miner into a diversified digital infrastructure platform.

Before joining Phoenix, Omar spent nearly 17 years at S&P Global Market Intelligence, where he held multiple senior leadership roles across Dubai and London. During his tenure, he played a central role in building and expanding regional businesses across the Middle East, Eastern Europe, Africa and Southeast Asia, delivering mission-critical data, analytics, and technology solutions to some of the world’s largest financial institutions, asset managers, and investors.

Omar’s career is defined by a strong track record in commercial execution, operational excellence, and leadership development within highly complex and regulated environments.

He brings a disciplined, data-driven approach to scaling organizations, building high performing teams, and strengthening long-term client and partner relationships.

Bashar Qallab is an experienced private markets investor and operating partner, known for leading complex turnarounds, platform build-outs, and cross-border growth strategies. He currently leads Phoenix Group on its AI-first infrastructure roadmap, leveraging his deep expertise in digital infrastructure, family office advisory, and private equity.

Before joining Phoenix, Bashar helped transform CCC Group, a global infrastructure and natural resources conglomerate, where he led strategy, capital deployment, and portfolio optimization. His previous leadership roles include CEO of Emcredit, co-leading the MBO and regional expansion of Dun & Bradstreet South Asia/MENA, and senior advisor at Emaar Properties, where he delivered major joint ventures and strategic projects for the Dubai government. He also served as Senior Economic Advisor to the Prime Minister of Jordan.

Bashar holds degrees from Columbia University and London Business School.

Lucien Harrington has held several senior leadership roles across Europe, Middle East and Asia Pacific working for some of the worlds most recognized brands such as Disney and Time Warner and also held leadership roles at global agencies including FutureBrand and Lynxeye where he led teams that created award winning campaigns for brands like Mercedes, Spotify, Alibaba, Nespresso, Geely, Bangkok Bank, Volvo, Qantas, Virgin, Standard Chartered and H&M. Most recently he was Group VP of Brands & Campaigns at Cenomi. Saudi Arabia’s largest retailer and mall operator. He has successfully launched over 30 new brands and businesses and won multiple awards for brand and marketing campaigns.

Alireza serves as the Chief Technology Officer of Phoenix Mining, overseeing the global technical operations and driving innovation in the company's digital asset infrastructure. With nearly two decades of experience in computer networking, system administration, blockchain technology, and software development, Alireza brings a wealth of expertise honed through his impactful careers across Europe and the GCC region.

His deep passion for the open-source community and the transformative potential of blockchain technology fuels his commitment to not only advancing Phoenix Group's operations but also contributing to the global tech ecosystem. Alireza's leadership has been instrumental in overseeing Phoenix Group's rapidly expanding network of mining farms, spanning the United States, Canada, the UAE, and beyond.

His visionary approach to technology and infrastructure has positioned Phoenix Group at the forefront of the cryptocurrency mining industry, ensuring the company continues to innovate and lead in the digital finance space.

Aasil is a seasoned HR leader with over a decade of expertise in strategic growth, corporate leadership, and business transformation. His career spans talent acquisition, organizational development, and stakeholder management, with a proven track record of scaling businesses and driving workforce excellence. In his previous roles, he successfully led the hiring of 5,000+ professionals in the UAE, playing a key role in building high-performing teams across diverse industries.

As the Group Human Resources Director at Phoenix Group, Aasil spearheads operational excellence, talent strategy, and business expansion initiatives. Under his leadership, Phoenix Group has strengthened its position as an employer of choice, attracting top-tier talent and fostering a culture of innovation, collaboration, and continuous improvement. His ability to navigate complex challenges and align HR strategy with business objectives continues to drive the company’s long-term success in an evolving global landscape.

Soheib Ghizali is a distinguished business strategist with extensive experience across various industries, particularly in financial services and technology. He currently serves as the Group Head of Investor Relations and Engagement at Phoenix Group.

Known for his commitment to innovation and business process re-engineering, Soheib has effectively led initiatives that transform operational structures and enhance strategic direction. He has been actively engaged in advising companies on IPO listing requirements within UAE capital markets, facilitating listings and capital raises.

His professional insights have made him a sought-after mentor and consultant, particularly for entrepreneurs and startups navigating the complexities of finance, fundraising, and strategic planning. Soheib's global network enables him to frequently connect with other leaders and investors, exchanging insights and fostering industry advancements.

He holds an MBA from Marquette University, USA, and a Master’s degree in Data Science & AI from Metro College of Technology, Canada.